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Social Media Marketing.
We are looking for a Social Media Partner, to Create a Disruptive Marketing Strategy. Having a Social Media Company with us is a key communication tool for our marketing needs.
We can see an opportunity for a partnership that would be mutually beneficial for both parties. By working together both companies can benefit from exposure in new global marketplace.
Your should have experience in the following.
1. Increase Brand Awareness.
2. Drive Traffic to our Website.
3. Generate New Leads.
4. Grow Revenue (by Increasing Signups or Sales).
5. Boost Brand Engagement.
6. Build a Community around our Business.
7. Provide Social Customer Service.
8. Increase Mentions in the Press.
9. Listen to Conversations about our Brand.
1. To increase brand awareness, we propose that we will create our own podcast where we will invite key influencer's and guests to share their thoughts and feelings on the many areas of keeping to a greener planet. That content will then be distributed on all the four major platforms. We will purposely seek out leading influencers to leverage my position within the industry as quickly as possible.
2. To drive traffic to our website we will also invite guest bloggers to contribute their viewpoint and have their say on our platforms once again leveraging their influence to raise our profile and generate positive SEM (Search Engine Marketing). The website itself will be supported by both the Facebook pixel and the Linkedin tag to ensure that no traffic to the website goes missed.
3. We will undertake a social listening campaign seeking out individuals on LinkedIn to introduce them to our platform and keyword research to identify potential leads from Linkedin, Facebook and twitter.
4. It is our hopes that points 1 and 2 will generate enough leverage and have us begin increasing sales and sign-ups.
5. The podcast created in point 1 and the guest blogs created in point 2 will be used by identifying excerpts that inspire and educate people to engage with our content and help to boost brand engagement. Those excerpts will be turned into videos, info graphics, hint's helpful tips, advice and in some cases white papers all aimed to spread the word.
6. Our aim is to create multiple Facebook groups to encourage community and chatter discussing important topics around a greener planet.Facebook very soon will be releasing a pay monthly subscription service option whereby we will be charging a fee every month to keep the community going.This community will house live webinars inviting influencer to educate the members on greener planet issues.
7. Specific Key word research will be undertaken to identify pain points and problems in order to educate people that care about a greener planet that there is support out there.
8. Press Mentions Complement Content Marketing Press mentions are an excellent complement to existing content strategies, and that's because content marketing and PR go hand in hand. Press mentions are an incredibly powerful tool for achieving our marketing goals.
Boost Credibility: Press mentions provide third-party validation to our message, when our company is mentioned by a trusted outside source, it adds major credibility to our brand.
Extend Brand Positioning: Our company has a clearly defined positioning strategy, press mentions can take our message a step further than the bubble of our sales pitch and extend our positioning into the world of our actual industry.
Fuel the Content Fire: When strategically published by the right sources, mentions can turbocharger our existing content strategy. Press mentions position us as an industry expert, generate and nurture leads, and educate our audience on new products or features.
9. It is good social due diligence to have one eye both on the competition and what people are saying about Greener Planet Advertiser. Therefore, our social listening tools will be looking out for brand mentions of competitors and of us ensuring protection of brand and tracking competitor progress.
Are you a forward thinking company, that can see the bigger picture, and would like to join us in this new and exciting venture,